About this course
How to deal with negative feedback
“Your most unhappy customers are your greatest source of learning,” Bill Gates once said. Hard to argue: if you know what’s going wrong with your business, you can improve it.
Customer dissatisfaction, if used in a clever way, can be a source of ideas for the quality management and grab bag of growth and development insights. How to organize the complaint process in aright way and how to treat a dissatisfied customer? We’ve got some tips!